Book Launch Tour: re-imagined!

Ahh - COVID-19.
It's truly thrown our world (and worlds) into a bit of havoc, hasn't it? We've all felt it's impact in a variety of ways, some which are easy to define but others not so much. 

For me, and a lot of other authors, we've felt a pinch through the necessary cancellation of planned events. In my case it coincided with the long anticipated launch of my new picture book, The Other Brother. I had planned a wonderful, bustling Book Launch Tour in which I would travel around the city visiting preschools and playgroups and libraries, introducing children and families to my new book. We were going to have story time, play some games, do some craft, sell some books - all that lovely Book Launch fun stuff. 
And I did get one visit in before it became clear such gatherings needed to be put on hold. ​

But I couldn't just let The Other Brother miss out on its party! Every new book deserves a celebration. Not to pat myself on the back or draw attention to myself, but because the release of a new book means the next part of a story's adventure - that part that is out in the world, without me - is about to begin!
So I had a bit of a think about how I could continue to launch this story if couldn't physically take the book to families. And that's when I came up with my Book Launch Kit idea! 

Instead of simply allowing the opportunity to celebrate slip away, I got to work. I pulled together some colouring sheets (with original artwork by The Other Brother illustrator Heidi Cooper Smith), a page FULL of fun, story related activity ideas, a craft kit all ready to go and - of course - a hardback copy of The Other Brother ready to be signed. 
And here it is: The Other Brother Book Launch Kit! 

So whether you're stuck at home with the kids waiting out isolation or lockdown, or you're keen to be involved in the fun of a Book Launch right from the comfort of your home, this might be just what you need. 
​Happy Book Launch!

(And if you do order the kit and take a photo on the couch with your book, I'd love to see it! Please share and tag #pennyjaye or #theotherbrother )

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